Roku (NASDAQ:ROKU) Stock Price Up 2.5% – Time to Buy?

Shares of Roku, Inc. (NASDAQ:ROKU) shot up 2.5% during mid-day trading on Monday . The company traded as high as $81.57 and last traded at $80.21. 1,383,796 shares traded hands during trading, a decline of 62% from the average session volume of 3,682,403 shares. The stock had previously closed at $78.29.

Wall Street Analysts Forecast Growth

A number of analysts have weighed in on ROKU shares. Moffett Nathanson upgraded shares of Roku from a “sell” rating to a “neutral” rating and set a $70.00 target price on the stock in a research report on Tuesday, March 4th. Jefferies Financial Group upgraded Roku from an “underperform” rating to a “hold” rating and boosted their price objective for the stock from $55.00 to $100.00 in a research report on Thursday, February 20th. JMP Securities upped their target price on Roku from $95.00 to $115.00 and gave the stock a “market outperform” rating in a report on Friday, February 14th. JPMorgan Chase & Co. boosted their price target on Roku from $92.00 to $115.00 and gave the stock an “overweight” rating in a report on Friday, February 14th. Finally, Loop Capital raised their price objective on shares of Roku from $70.00 to $80.00 and gave the company a “hold” rating in a report on Monday, December 9th. One equities research analyst has rated the stock with a sell rating, six have given a hold rating, sixteen have assigned a buy rating and two have issued a strong buy rating to the stock. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and an average target price of $97.67.

Roku Price Performance

The stock has a fifty day moving average price of $81.12 and a two-hundred day moving average price of $77.54. The company has a market cap of $11.93 billion, a P/E ratio of -91.83 and a beta of 2.12.

Roku (NASDAQ:ROKU) last posted its quarterly earnings data on Thursday, February 13th. The company reported ($0.24) earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of ($0.44) by $0.20. Roku had a negative net margin of 3.15% and a negative return on equity of 5.34%. The firm had revenue of $1.20 billion for the quarter, compared to the consensus estimate of $1.15 billion. Equities analysts predict that Roku, Inc. will post -0.3 earnings per share for the current fiscal year.

Insider Buying and Selling at Roku

In other Roku news, CFO Dan Jedda sold 1,000 shares of the company’s stock in a transaction on Thursday, March 20th. The stock was sold at an average price of $75.00, for a total value of $75,000.00. Following the completion of the transaction, the chief financial officer now owns 68,843 shares in the company, valued at $5,163,225. This represents a 1.43 % decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. Also, CEO Anthony J. Wood sold 25,000 shares of Roku stock in a transaction on Friday, January 10th. The stock was sold at an average price of $79.77, for a total value of $1,994,250.00. Following the sale, the chief executive officer now owns 26,538 shares in the company, valued at $2,116,936.26. The trade was a 48.51 % decrease in their ownership of the stock. The disclosure for this sale can be found here. In the last 90 days, insiders sold 97,908 shares of company stock worth $8,633,436. Insiders own 13.98% of the company’s stock.

Institutional Trading of Roku

Large investors have recently added to or reduced their stakes in the stock. Wealth Enhancement Advisory Services LLC grew its position in shares of Roku by 19.7% during the 4th quarter. Wealth Enhancement Advisory Services LLC now owns 6,225 shares of the company’s stock valued at $463,000 after acquiring an additional 1,024 shares during the period. Audent Global Asset Management LLC lifted its stake in Roku by 222.9% in the fourth quarter. Audent Global Asset Management LLC now owns 21,127 shares of the company’s stock valued at $1,571,000 after purchasing an additional 14,584 shares during the last quarter. Siemens Fonds Invest GmbH bought a new position in Roku during the fourth quarter valued at $1,681,000. Fluent Financial LLC purchased a new stake in Roku in the fourth quarter worth $660,000. Finally, United Advisor Group LLC raised its stake in shares of Roku by 0.9% in the fourth quarter. United Advisor Group LLC now owns 14,430 shares of the company’s stock valued at $1,073,000 after buying an additional 130 shares during the period. Hedge funds and other institutional investors own 86.30% of the company’s stock.

Roku Company Profile

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.