Groupon (NASDAQ:GRPN) Reaches New 52-Week High – Still a Buy?

Groupon, Inc. (NASDAQ:GRPN) hit a new 52-week high on Tuesday . The stock traded as high as $18.50 and last traded at $18.24, with a volume of 1612161 shares changing hands. The stock had previously closed at $17.99.

Analyst Upgrades and Downgrades

Several equities analysts have commented on the stock. The Goldman Sachs Group raised their target price on shares of Groupon from $8.00 to $9.00 and gave the company a “sell” rating in a report on Friday, March 14th. Ascendiant Capital Markets raised their price objective on shares of Groupon from $14.00 to $19.00 and gave the company a “buy” rating in a report on Monday, March 17th. One research analyst has rated the stock with a sell rating, three have assigned a buy rating and one has assigned a strong buy rating to the company’s stock. Based on data from MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus target price of $17.75.

Groupon Price Performance

The stock has a market capitalization of $726.15 million, a price-to-earnings ratio of 35.77 and a beta of 1.41. The company has a fifty day simple moving average of $12.11 and a 200 day simple moving average of $11.22. The company has a debt-to-equity ratio of 5.66, a quick ratio of 0.93 and a current ratio of 0.93.

Institutional Trading of Groupon

Several institutional investors have recently added to or reduced their stakes in GRPN. Blueshift Asset Management LLC acquired a new position in shares of Groupon in the 4th quarter worth approximately $732,000. Centiva Capital LP bought a new stake in Groupon during the third quarter valued at $442,000. State Street Corp grew its holdings in Groupon by 19.2% during the 3rd quarter. State Street Corp now owns 710,942 shares of the coupon company’s stock worth $6,953,000 after acquiring an additional 114,400 shares during the period. Generali Investments CEE investicni spolecnost a.s. acquired a new stake in Groupon during the 4th quarter worth about $2,178,000. Finally, Quantbot Technologies LP bought a new position in shares of Groupon in the 3rd quarter worth about $814,000. 90.05% of the stock is currently owned by institutional investors.

Groupon Company Profile

Groupon, Inc, together with its subsidiaries, operates a marketplace that connects consumers to merchants. It operates in two segments, North America and International. The company sells goods or services on behalf of third-party merchants. It serves customers through its mobile applications and websites.