Hickory Asset Management Inc. Purchases New Shares in Booking Holdings Inc. (NASDAQ:BKNG)

Hickory Asset Management Inc. purchased a new stake in Booking Holdings Inc. (NASDAQ:BKNG) in the 4th quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The fund purchased 327 shares of the business services provider’s stock, valued at approximately $1,624,000. Booking accounts for approximately 1.4% of Hickory Asset Management Inc.’s investment portfolio, making the stock its 22nd biggest position.

Several other institutional investors have also added to or reduced their stakes in BKNG. SeaCrest Wealth Management LLC bought a new stake in Booking in the 3rd quarter valued at $202,000. Good Life Advisors LLC raised its holdings in Booking by 9.0% in the 3rd quarter. Good Life Advisors LLC now owns 85 shares of the business services provider’s stock valued at $358,000 after acquiring an additional 7 shares in the last quarter. Global Retirement Partners LLC raised its holdings in Booking by 2.9% in the 3rd quarter. Global Retirement Partners LLC now owns 1,035 shares of the business services provider’s stock valued at $4,360,000 after acquiring an additional 29 shares in the last quarter. Harbour Capital Advisors LLC raised its holdings in Booking by 0.8% in the 3rd quarter. Harbour Capital Advisors LLC now owns 1,024 shares of the business services provider’s stock valued at $4,395,000 after acquiring an additional 8 shares in the last quarter. Finally, Sumitomo Mitsui DS Asset Management Company Ltd raised its holdings in Booking by 2.9% in the 3rd quarter. Sumitomo Mitsui DS Asset Management Company Ltd now owns 6,726 shares of the business services provider’s stock valued at $28,331,000 after acquiring an additional 189 shares in the last quarter. 92.42% of the stock is currently owned by institutional investors.

Booking Stock Performance

NASDAQ:BKNG opened at $5,044.40 on Friday. The firm has a market capitalization of $166.97 billion, a price-to-earnings ratio of 34.23, a P/E/G ratio of 1.65 and a beta of 1.39. Booking Holdings Inc. has a 52-week low of $3,180.00 and a 52-week high of $5,337.24. The stock has a fifty day moving average of $4,924.86 and a 200 day moving average of $4,490.98.

Wall Street Analyst Weigh In

Several brokerages have weighed in on BKNG. Wedbush lifted their price objective on Booking from $5,000.00 to $5,500.00 and gave the company an “outperform” rating in a report on Monday, January 6th. Royal Bank of Canada boosted their price target on Booking from $3,900.00 to $5,250.00 and gave the stock an “outperform” rating in a report on Friday, November 1st. Citigroup boosted their price target on Booking from $4,100.00 to $5,500.00 and gave the stock a “buy” rating in a report on Monday, November 4th. Bank of America boosted their price target on Booking from $4,850.00 to $5,522.00 and gave the stock a “neutral” rating in a report on Wednesday, December 18th. Finally, Barclays boosted their price target on Booking from $4,500.00 to $5,100.00 and gave the stock an “overweight” rating in a report on Thursday, October 31st. Ten equities research analysts have rated the stock with a hold rating, twenty-one have assigned a buy rating and two have assigned a strong buy rating to the company. According to data from MarketBeat, Booking currently has an average rating of “Moderate Buy” and a consensus target price of $5,044.43.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.