Sound Group (NASDAQ:SOGP) versus DoubleVerify (NYSE:DV) Head to Head Survey

Sound Group (NASDAQ:SOGP) and DoubleVerify (NYSE:DV) are both consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their analyst recommendations, profitability, risk, institutional ownership, dividends, valuation and earnings.

Risk & Volatility

Sound Group has a beta of 1.66, indicating that its share price is 66% more volatile than the S&P 500. Comparatively, DoubleVerify has a beta of 0.92, indicating that its share price is 8% less volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of current ratings and price targets for Sound Group and DoubleVerify, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sound Group	0	0	0	0	N/A
DoubleVerify	1	5	14	0	2.65

DoubleVerify has a consensus target price of $31.18, suggesting a potential upside of 81.15%. Given DoubleVerify’s higher probable upside, analysts clearly believe DoubleVerify is more favorable than Sound Group.

Insider & Institutional Ownership

1.6% of Sound Group shares are owned by institutional investors. Comparatively, 97.3% of DoubleVerify shares are owned by institutional investors. 25.2% of Sound Group shares are owned by insiders. Comparatively, 3.0% of DoubleVerify shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Earnings and Valuation

This table compares Sound Group and DoubleVerify”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sound Group	$2.24 billion	0.00	$12.54 million	$0.99	1.58
DoubleVerify	$612.88 million	4.82	$71.47 million	$0.38	45.29

DoubleVerify has lower revenue, but higher earnings than Sound Group. Sound Group is trading at a lower price-to-earnings ratio than DoubleVerify, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares Sound Group and DoubleVerify’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Sound Group	N/A	N/A	N/A
DoubleVerify	9.97%	5.70%	4.93%

Summary

DoubleVerify beats Sound Group on 9 of the 13 factors compared between the two stocks.

About Sound Group

Sound Group Inc. operates as an audio-centric social and entertainment company. It focuses on building audio platform to connect and communicate. The company, through its product portfolio and in-house technologies, caters to user interest in audio entertainment and social networking. The company was formerly known as LIZHI INC. and changed its name to Sound Group Inc. in January 2024. Sound Group Inc. was founded in 2010 and is based in Singapore.

About DoubleVerify

DoubleVerify Holdings, Inc. provides a software platform for digital media measurement, and data analytics in the United States and internationally. The company provides solutions to advertisers that enable advertisers to increase the effectiveness and quality and return on their digital advertising investments. It offers DV Authentic Ad, a metric of digital media quality, which evaluates the existence of fraud-free, brand-suitable, viewability, and geography for each digital ad; DV Authentic Attention that provides actionable, and comprehensive data to drive campaign performance; and Custom Contextual solution, which allows advertisers to match their ads to relevant content to maximize user engagement and drive campaign performance. In addition, the company provides DV Publisher suite, a solution for digital publishers to manage revenue and increase inventory yield by improving video delivery, identifying lost or unfilled sales, and aggregate data across all inventory sources; and DV Pinnacle, a service and analytics platform user interface that allows its customers to adjust and deploy controls for their media plan and track campaign performance metrics across channels, formats, and devices. Further, it offers software solutions are integrated in the digital advertising ecosystem, including programmatic platforms, social media channels, and digital publishers. It serves brands, publishers, and other supply-side customers covering various industry verticals, including consumer packaged goods, financial services, telecommunications, technology, automotive, and healthcare. The company was founded in 2008 and is headquartered in New York, New York.