Comparing Color Star Technology (NASDAQ:ADD) & PCS Edventures! (OTCMKTS:PCSV)

Color Star Technology (NASDAQ:ADD) and PCS Edventures! (OTCMKTS:PCSV) are both small-cap business services companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, dividends, profitability, analyst recommendations, institutional ownership, risk and valuation.

Insider & Institutional Ownership

3.4% of Color Star Technology shares are owned by institutional investors. 38.9% of Color Star Technology shares are owned by company insiders. Comparatively, 42.9% of PCS Edventures! shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Profitability

This table compares Color Star Technology and PCS Edventures!’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Color Star Technology	N/A	N/A	N/A
PCS Edventures!	48.83%	85.96%	75.18%

Volatility and Risk

Color Star Technology has a beta of 1.76, suggesting that its share price is 76% more volatile than the S&P 500. Comparatively, PCS Edventures! has a beta of 0.51, suggesting that its share price is 49% less volatile than the S&P 500.

Analyst Recommendations

This is a summary of recent ratings and target prices for Color Star Technology and PCS Edventures!, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Color Star Technology	0	0	0	0	N/A
PCS Edventures!	0	0	0	0	N/A

Valuation and Earnings

This table compares Color Star Technology and PCS Edventures!’s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Color Star Technology	$16.52 million	0.18	-$37.85 million	N/A	N/A
PCS Edventures!	$9.10 million	3.84	$4.44 million	$0.04	7.00

PCS Edventures! has lower revenue, but higher earnings than Color Star Technology.

Summary

PCS Edventures! beats Color Star Technology on 6 of the 9 factors compared between the two stocks.

About Color Star Technology

Color Star Technology Co., Ltd., an entertainment and education company, provides online entertainment performances and music education services in the United States and China. The company operates Color World, an online platform of curriculum that includes music, sports, animation, painting and calligraphy, film and television, life skills, etc. Its Color World platform provides celebrity lectures, celebrity concert videos, celebrity peripheral products, and artist interactive communication services. The company was formerly known as Huitao Technology Co., Ltd. and changed its name to Color Star Technology Co., Ltd. in May 2020. The company was founded in 2002 and is based in New York, New York.

About PCS Edventures!

PCS Edventures!, Inc. develops, markets, and distributes technology-based educational products and services to the pre-kindergarten through university classroom, the K-12 afterschool, the private learning center, and the home school markets in the United States and internationally. Its products include PCS Edventures! Labs, a learning center that offers teaching in science, technology, engineering, and math (STEM); and PCS BrickLab, a system of building blocks combined with PCS curriculum resources that address technology, math, construction engineering, communication, and science principles. The company also provides PCS Digital Media Labs, which contains lesson plans, a hard cover mobile case, digital cameras, camcorders or voice recorders, accessories, and a teacher guide; and PCS Academy of Engineering Lab, a STEM based program that is designed for use in tech-ed programs and for various environments through 10 student modules, such as hardware, software, lab furniture, and curriculum. In addition, it offers PCS Edventures Robotics system, a platform that provides various robotics lab implementations to its RiQ robot kits for home users, as well as engages students in various areas, including computer programming, physics, math, and other topics; PCS Discover STEM Lab, a modular program that provides activities for afterschool facilitators in the areas of STEM; summer camp packages, which offer summer camp solutions for schools and afterschool programs; and Riot, a racing drone product. PCS Edventures!, Inc. was incorporated in 1994 and is based in Boise, Idaho.